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Do you own your domain name? Archives - Search Engine Marketing & Optimization
A blog for truly small businesses

Do you own your domain name?

Control of your domain name is the number one most important thing you need to have

Having been in the website building business for more than 10 years now I’ve seen a lot of things. In the early days, when many hosting companies were still being run out of garages, it was not uncommon for people to call me ‘desperate’ because their website was down and the hosting company had “vanished”. To my amazement many of them didn’t have personal backups, and most of them weren’t listed as the owner of their own domains – which made it extremely difficult to reclaim it and theyoften had to start from scratch.

Surprisingly, I still get those calls today. Fortunately – most of the time we can at least build a new site on their original domain name. However, a recent experience reminded me that many people, including my clients, simply trust their webmaster to manage that information for them. But you should also check this yourself. Like I tell my clients it’s my “drop dead clause – If I drop dead these are the things you need to know”.

Often, it is not your web master’s intention to put your domain under their ownership – it’s just that we have all these tools that we use to support you and if we forget to make some edits – suddenly we find that we are the owner of your domain and not you – which is all fine and dandy until something happens to the webmaster (or you get really mad at them). So, here is what you need to do – check your records – do you know where your domain is registered? Do you know who the underlying wholesale provider is – for example I sell domains to my customers for convenience. But I purchase them from a wholesaler called Enom – so if something were to happen to me, my customers could actually go out to Enom and manage their domain. As a courtesy, I provide my clients with the information they would need to access that resource should something happen to me.

To find out if you are truly the registered owner of your domain (and where it is registered) you can go to DNSStuff.com – they have a tool called “who is” type your domain name in there (just the domain.com part) and you will get something back that looks similar to what I’ve posted below (scroll down for further explanation). Unless your domain was registered with Network Solutions – in which case you will be told to go to Network Solutions to look things up – but once you find the place to look it up you should see something similar to this:

Registration Service Provided By: Coburn Enterprises dba SiteBuilder Now
Contact: *******@sitebuildernow.net
Visit: http://www.sitebuildernow.net/hostmanager

Domain name: yourdomain.com

Registrant Contact:
   
   Your Name ()
  
   Fax: 
   12345 NE 162nd Ave
   Vancouver, WA 98682
   us

Administrative Contact:
   
   Your Name*****@yourdomain.com)
   +1.608967449
   Fax: 
 12345 NE 162nd Ave
   Vancouver, WA 98682
   us

Technical Contact:
   
   Harmony Coburn *****@sitebuildernow.net)
   +1.608967449
   Fax: 
  12345 NE 162nd Ave
   Vancouver, WA 98682
   us

Status: Locked

Name Servers:
   NS1.COBURNENTERPRISES.COM
   NS2.COBURNENTERPRISES.COM
  
Creation date: 20 Nov 2004 02:27:00
Expiration date: 20 Nov 2012 02:27:00

The most important part of what you see here is the Registrant’s information – as long as you are / your company is the Registrant – you can recover management of your domain even if you don’t know how to access it – it’s work but a website consultant could help. If your webmaster or hosting company is listed as the Registrant, you have no legitimate “rights” to your domain so you need to get in touch with them and get that changed as soon as possible.

For convenience I am often listed as both the Administrative and Technical contact for my clients – that way I can manage the tasks that are required to make sure the “internet” knows where to find their website – as long as you are the Registrant you’re ok. However, you should also know where and how to access your domain so that you can change things at any time – if you get mad at your webmaster, it is best to make sure they no longer have access to your domain and that you have full control before you notify them that you are leaving them – all hosting companies and webmasters are not necessarily as ethical as one would hope.

A final thought on this subject – LEGITIMATE REGISTRARS DO NOT SEND RENEWAL NOTICES IN THE US MAIL!If you get a notice in the mail that your domain is going to expire – contact your registrar or your webmaster or your hosting company and ask them about it – do not send money. Although most registrars have a default setting of “locked” these days, which prevents the  transfer of your domain from one registrar to another without your permission, if yours was not locked, you could inadvertantly give your domain to someone who would take it over and put spam links on it or worse! In most cases, you will just be out the (ridiculous) fee they tell you to send.

As a small business advisor, specializing in helping truly small business determine the most effective use of their marketing dollars, including their website, I have helped many clients recover from unexpected losses of their website and domain. But it is difficult at best. If you don’t understand this or your have more questions feel free to contact me. I’ll be glad to help.

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